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THE ROUNDABOUT BLOG

PR Success Starts With Good Employee Communications

Did you know...that every 1% increase in a company's employee engagement translates to a 1% increase in sales (according to the Aon Hewitt's annual Trends in Global Employee Engagement report)? So, how's your company's internal communications? When this is lacking, poor customer communications quickly follows. Get inspired when you check out these six tips for

A Monster of a Blog

  Do you ever find yourself overwhelmed by the content “beast?” Publishing consistently is a big job but it’s worth it! Companies whose websites have blogs are shown to have more than 400% more indexed pages, which translates to 97% more links to their websites than to those that don’t have blogs. The blogosphere is

Why a Blog?

  Does your company have a B2B blog? Posting just a few articles a month is a great start. According to HubSpot, companies that blog, generate 67% MORE leads than those who don't. Blogs improve SEO and increase conversions.